From Cringe to Credible: How Unscripted Testimonial Videos Win Every Time
![From Cringe To Credible: How Unscripted Testimonial Videos Win Every Time 1 A man holds up an emoji](https://www.cognitivefilms.com/wp-content/uploads/2024/04/testimonial-scripted-actors-video-1024x577.webp)
Authentic testimonial videos can boost sales, but scripted content can backfire. Learn how to create genuine, engaging videos that build trust with customers.
Make Interviews More Engaging with Direct Eye Contact
![Make Interviews More Engaging With Direct Eye Contact 2 A woman smiles at the camera - Still from a video produced by Cognitive Films for Amend Wellness](https://www.cognitivefilms.com/wp-content/uploads/2024/03/marsha-stone-amend-wellness.webp)
At Cognitive Films, we’ve conducted hundreds of interviews, and we’re not exaggerating when we say that a single project might involve more than ten interviewees in one day. Being on camera can often make you self-conscious—some thrive under the spotlight, others need to be warmed up, and some appreciate a bit of coaching. Generally, because […]