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Texas Oncology

CLIENT

Texas Oncology

Type

Texas Oncology, an independent and physician-led practice, is distinguished by its commitment to delivering state-of-the-art technology and treatment options alongside groundbreaking research. The practice’s ethos, rooted in community-based care, ensures that cancer patients receive top-tier treatments within the comfort of their communities, surrounded by family and friends.

Cognitive Films was selected to produce a series of interview-based physician profile videos for Texas Oncology’s breast surgery specialists. Our approach began with pre-interviews to understand each physician’s unique perspective and expertise. This initial conversation allowed us to write tailored interview questions that would highlight the doctors’ professional backgrounds and reveal their personal philosophies on care and patient relationships.

Filming was conducted in our studio against an infinite white backdrop, chosen for its simplicity and ability to foster a consistent, distraction-free visual aesthetic across all profiles.

Moya Griffin, M.D., FACS

Heather King, M.D., FACS

Bridget O’Brien, D.O.

Julie Sprunt M.D. FACS

The profiles of Drs. Moya Griffin, Julie Sprunt, Heather King, and Bridget O’Brien are now featured on the Texas Oncology website, offering prospective and current patients a valuable opportunity to connect with their surgeons on a more personal level prior to their first in-person consultation.