Wrote efficient scripts based on client creative brief that required minimal sets, actors and time to execute.
Rasa Floors Social Media Ad Campaign
A series of social-media ad spots produced for Rasa Floors, a multifamily apartment flooring provider
Suzy is a suit-wearing smart & sassy apartment manager with above-average expectations when it comes to customer service. Mikey is a costume clad superhero customer service rep at Rasa Floors who stops at nothing to meet Suzy’s expectations and gain her favor. Mikey is always looking for an opportunity to jump into action, but because of Rasa’s excellent service, Suzy seldom has real problems that need his attention.
Each spot in the campaign features Suzy and Mikey having a conversation over a customer service call, with elements of each spot highlighting a benefit of Rasa Floors services.